
KYHA
29.03.2025
Chosen by KYHA becomes KYHA Bride.
Chosen by KYHA becomes KYHA Bride.
A considered step forward to simplify, strengthen and connect with our global community.
We are excited to share an important update that marks a new chapter for KYHA Studios. In response to evolving customer expectations and shifting global demand, today we have united all customer-facing brands under a single, elevated identity: KYHA.
As part of this evolution, the Chosen by KYHA brand will be retired, with bridal collections and accessories transitioning to KYHA Bride. This strategic consolidation is designed to present a clearer, stronger message to our global community whilst streamlining the way we engage with customers across all sales channels.
While our name may change, our commitment to convention-breaking design, quality and service remains the same. This is a considered next step in our journey - one that deepens the connection with our audiences and customers across the globe.